Why choose an independent kitchen retailer?


Why choose an independent kitchen retailer?

Are you dreaming of creating your ideal kitchen? Are you undecided on whether to go with a household name or an independent North East fitted kitchen expert? Would you like some advice from a highly experienced supplier to help you make up your mind?

We’ve retained our independence over the past 40 years because we fiercely believe that this is the best way to serve our customers. But don’t take our word for it – here are six of the best reasons why you should put your trust in an independent North East kitchen provider.

  1. Individuality

Your kitchen is one of the most used and most loved rooms in any home. It is therefore only right that your kitchen should express who you are and be specifically designed to meet your needs. The big box chain stores specialise in high volume generic kitchens. Most of them can tailor the designs for you but this is when the prices start to increase.

On the other hand, independent kitchen providers are experts at working with you to ensure your kitchen meets your needs as well as matching your personality. They are also less restricted in terms of options, giving you greater freedom of choice on style, materials and budget.

  1. End-to-end service

There is only one link in your bespoke kitchen supply chain and that’s us! We work with you to design and create a kitchen to your budget and specifications. And unlike some of the national chains, our goal is not to upsell you along the way – we simply want you to get your dream kitchen.

From your first visit to our store to the fitting of your kitchen, you have an easy and accessible point of contact, meaning you’re always dealing with someone who knows what they’re talking about.

  1. Quality

We have built up strong relationships with our suppliers over decades, enabling us to offer high quality and luxury kitchens across the North East at affordable prices. It is important to think about ticket price versus value here. Sometimes a chain store kitchen will be more cost effective – but will it last you anywhere near as long? Our kitchens are built to last, ultimately delivering a better return on investment.

  1. Customer service

Independent businesses stand or fall by their products and their customer service. We take the time to understand what you want from a kitchen and deliver a personalised solution – plus we’re with you every step of the way.

Also, if you work with an independent kitchen provider like Callerton Kitchens, you know they have 40 years of satisfied customers behind them. That’s a strong track record in which you can place your trust.

  1. Budget

While we continue to install many bespoke and luxury kitchens across the North East, we pride ourselves on offering fitted kitchen solutions to suit your budget. And thanks to our 40 years of experience, we’re experts at giving you tips and tricks on how to reduce the costs but still get the kitchen you’ve always wanted.

Equally, don’t get fooled by sale prices at major retailers. While we all love to get a good deal, make sure you take the time to compare costs with an independent as sometimes that discount is not as great as it’s made out to be.

  1. The stats don’t lie

The numbers don’t lie, more people choose independent kitchen specialists than any other kitchen retailers!

According to market research experts JKMR, the UK fitted kitchen sector is worth around £5 billion a year. Independent retailers account for more than a third of the market, while builders’ merchants are in second place with less than 30%. The big chains actually make up less than 20% of the market. So, when you’re choosing an independent, you’re making the smart choice.

Want to find out more about how we can help supply your dream fitted kitchen? Contact our Newcastle kitchen designers here or our Berwick kitchen showroom on 01289 306785.

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